Product
We take a lifecycle approach when it comes to product sustainability, which goes beyond design and manufacturing and includes extending the useful life of our products through our product recycling, reselling, and donation programs.
Initiatives aimed at giving a second life to our products include Callaway Golf’s “Trade In! Trade Up!” program, Jack Wolfskin’s repair program, Topgolf’s product donation program, TravisMathew’s fabric swatch donation program, and various local initiatives across our operations.
The “Trade In! Trade Up!” program encourages customers to return lightly used golf clubs of any major brand, receiving credit towards the purchase of new Callaway Golf products. Refurbished and certified as pre-owned equipment, these clubs are sold through Callaway Golf’s online store, thereby reducing consumer waste. In addition, Callaway Golf provides repair services for golf products to further extend their lifespan and reduce waste by repairing or replacing defective products or components. From 2022 to 2023, Callaway Golf repaired more than 30,000 products through the warranty program and charged repairs.
Jack Wolfskin provides repair services that allow customers to send their slightly damaged items for restoration while retaining full functionality. Although the repair shop operates in Hamburg, Germany, all Jack Wolfskin stores accept items for repair, enabling customers to make the most of this opportunity and contribute to extending the life of many products while minimizing clothing waste. From 2022 to 2023, Jack Wolfskin made over 17,000 repairs across warranty repairs, goodwill repairs, and paid repairs.
17,000
Repairs were made by Jack Wolfskin across warranties, goodwill, and paid repairs.
In July 2023, Topgolf introduced an innovative golf club refurbishment initiative aimed at implementing standardized and high-quality repairs across all Topgolf venues. Through this program, golf clubs undergo refurbishment at Callaway Golf’s Monterrey facility. Upon completion, the refurbished clubs are returned to Topgolf venues for reuse, effectively minimizing waste while enhancing the safety of both players and Playmakers. At the end of 2023, we repaired 4,000 clubs, and we anticipate repairing approximately 25,000 golf clubs by 2024.
TravisMathew donates fabric swatches to various schools including the Fashion Institute of Design, Orange Coast College, California State University Long Beach, and El Camino College, offering valuable resources for students’ school projects while contributing to the sustainable reuse of these materials. At Callaway Golf Japan, discontinued products are sold in outlet stores instead of sent to landfills.